For a long time, I believed sales performance was an execution issue. Experience has since made it clear that execution is never independent of structure; it is a direct reflection of the system behind it. When that system is weak, execution becomes inconsistent, regardless of the capability of the team. Over the years working as a sales consultant, one lesson …
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On Tuesday in Miotso, I led CIMG to sign a Memorandum of Understanding with Central University, formalizing their participation in the Chartered Marketing Programme. During the engagement, the University leadership shared their vision and commitment to strengthening the link between academic learning and professional practice. In the engagement, there was a shared recognition of a persistent gap. Graduates left with …
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Earlier last week, I engaged with the e-Crime Bureau on a strategic session focused on Go-To-Market strategy, cyber security positioning, and scalable growth within a regulated, high-trust environment. The engagement was not routine. It was a structured examination of how a specialized cyber-legal and digital forensics firm translates technical capability into market relevance, client acquisition, and sustained performance. The conversation …
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On 10th April 2026, in Larteh Akuapem, at the Donewell Conference, I was invited to speak on sales performance and motivation, engaging professionals and agents on the realities of growth within the industry. The debate around sales performance is increasing, but the interpretation remains limited. The issue is not activity. It is mindset. Sales performance represents a shift in how …
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RETHINKING THE ROLE OF HR IN MODERN ORGANIZATIONS 1.0 Introduction Modern organizations recognize that human resource management cannot be restricted to administrative activities such as payroll, recruitment processing, and compliance monitoring. In a business environment shaped by technological change and shifting workforce expectations, HR must function as a strategic partner in advancing organizational goals. The shift from administrative HR to …
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In a night that celebrated Ghana’s finest minds and boldest innovators, Mr. Michael Abbiw, Chief Executive Officer of MGA Consulting Ghana Limited and the President of the Chartered Institute of Marketing, Ghana, was honored as one of the Most Influential Corporate Leaders of the Decade 2025 at the Prestigious Ghana Entrepreneurs Awards 2025. The recognition crowns more than two decades …
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The Chief Executive Officer of MGA Consulting Ghana Limited, Michael Abbiw, has called for sales professionals to be placed at the heart of Ghana’s push for a 24-hour economy, arguing that no national policy can succeed without the people responsible for generating revenue. He made the call at the launch of the National Sales Leaders Conference (NSLC) and Awards 2026, …
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